Why Invest in SRM360?

SRM360 doesn’t just respond to growing interest in SRM – we drive the conversation forward. Through strategic outreach, we guide key actors from potential interest to active involvement in SRM discussions.

By engaging influential voices, contextualising critical developments, and offering clear content that clarifies a complex issue, we are shaping how decisions get made.

We mobilise actors and focus attention through live discussions, expert explainers, and data tools that reveal who’s funding what and how field experiments are unfolding. This work informs journalists, sparks policy dialogue, and brings new voices to the table – creating the very demand we exist to serve.

Clear, credible, and well-contextualized information is essential for responsible conversations about solar geoengineering. That’s why we’ve created expert-informed resources tailored to multiple audiences – from newcomers to SRM experts.

By translating complex science into accessible formats – explainer videos, visual data, and real-time news reactions – we demystify SRM and build transparency and trust.

Our offerings include:

• Foundational content: SRM guides, articles, and FAQs that introduce and explain key concepts, in multiple languages.
• Timely insight: News reactions, live discussions, and newsletters that respond to developments as they happen.
• Engaging formats: Graphics, data visualisations, and explainer videos that make abstract ideas tangible.
• Landscape tracking tools: Tools like our SRM funding tracker, researcher database, and outdoor experiments tracker, offering much-needed transparency into who’s doing what – and where.
• Diverse perspectives: Podcasts and opinion pieces that bring in voices from across disciplines, geographies, and sectors.

Together, these tools aren’t just filling an information gap – they’re creating an on-ramp for more informed public discourse and smarter decision-making in a space where both are urgently needed.

We are already proving ourselves drivers of the SRM conversation.

Leveraging our growing media list – now more than 1,000 strong – we’re rapidly building relationships that position SRM360 as a go-to source for journalists:

• Data from our Funding Tracker was highlighted in The Economist, Bloomberg, Carbon Brief, and other outlets.
• Our Live Discussion on Bans and Moratoria prompted coverage of the topic by E&E News by Politico and Bloomberg.
• The Degrees Initiative invited us to serve as official media partner of the 2025 Degrees Global Forum – the largest SRM conference to date.
• Our team regularly participates in relevant podcasts and media interviews, including a conversation with The Guardian.

Our relationships with the scientific community – the foundation of our work – continue to deepen. We’ve featured more than 60 experts in perspectives, podcasts, and news reactions, highlighting the growing community involved in SRM discussions.

Our strategic partnerships with key policy influencers are expanding. We are currently collaborating with former IPCC Chair Thelma Krug to create materials for Brazilian policymakers and NGOs, including an infographic comparing SRM’s potential risks and benefits to climate change impacts on Brazil’s ecosystems and agriculture.

And our audience is growing steadily, with our newest content types and tools driving the highest engagement. We’re achieving global reach, with website visitors from 122 countries.

With your support, we can extend our reach with proven tools and develop strategic, policy-relevant products to meet emerging needs and broaden accessibility – ensuring our platform remains the go-to resource in this fast-evolving field.

Some of our planned offerings include:

• Country and regional primers – tailored analyses highlighting regional risks and priorities to inform context-specific decision-making.
• Sector impact primers – clear, actionable summaries explaining how SRM intersects with key sectors like agriculture, health, and biodiversity.
• Tipping points analysis – research and visualisations that map critical climate thresholds and how they could be affected by SRM, making complex science more understandable and policy-relevant.
• Governance tracking – ongoing monitoring of emerging SRM policy and regulatory frameworks worldwide, supporting transparency and timely insight.
• AI optimisation – advanced digital tools that improve how users discover and engage with our resources.
• Enhanced translation capability – increasing multilingual accessibility to reach diverse communities around the world and promote inclusive dialogue.

By scaling these capabilities, we’ll empower more informed conversations, increase participation, and build stronger trust – fueling a smarter, more equitable discussion around SRM.

SRM360 is an independent, nonprofit organization with a team that brings together expertise in climate science, policy, communications, and international development – backed by strong global networks. This combination gives us the insight and reach to build trust and connect conversations across regions and sectors.

Our Board of Directors provides strategic oversight, while our Advisory Group and Expert Contributors – respected leaders across science, policy, and civil society – bring unmatched credibility and insight. Their guidance ensures our work remains not only scientifically rigorous but also relevant, trusted, and positioned to inform high-impact decisions.

Together, this team positions SRM360 to lead with transparency, credibility, and a global perspective.

SRM360 is a high-leverage opportunity – an early-stage organisation with growing traction, proven utility, and a clear plan for impact at scale.

We’re raising $1 million to unlock a $500,000 match from the LAD Climate Fund – turning your support into $1.5 million to increase our reach and impact in FY2026.

Your investment in SRM360 helps:

• Scale a trusted knowledge hub that’s already being used by journalists, researchers, and thought leaders worldwide.
• Expand our suite of tools to meet demand from diverse audiences – from policymakers to educators.
• Strengthen global relevance by growing translation, localisation, and regional engagement efforts.
• Track and visualise a fast-moving field with real-time data on funding, outdoor experiments, and key actors.
• Amplify and accelerate the impact of other SRM efforts by translating expert knowledge into actionable insights for the audiences that need it most.

Together, we can equip decision-makers with the clarity and context they need to navigate one of the most complex and important climate conversations of our time. Now is the moment to invest in clarity, credibility, and impact.